Alain Winterhalter is the Co-Founder and Chairman of the Board of Switch, bringing nearly four decades of experience and leadership in the global bowling industry. His extensive career includes senior executive positions at some of the industry’s largest and longest-established companies, giving him a deep understanding of the market, its technologies and its international business dynamics.

In 2005, driven by the vision to create a new generation of bowling solutions under his own brand, Alain founded Switch with Mario Silvestri. His entrepreneurial vision, deep industry expertise and exceptional international network enabled the company to establish a global presence in a remarkably short period of time, turning Switch into a recognized brand with products sold across markets worldwide.

As Chairman of the Board, Alain continues to provide strategic leadership and long-term direction to the company. His ability to anticipate industry trends, identify emerging opportunities and challenge conventional approaches remains a defining element of Switch’s culture and growth strategy.

Beyond his strategic role, Alain continues to play an active part in leading and inspiring the management team. He promotes a culture of ambition, innovation and entrepreneurial thinking, sharing his vision and experience with the executives around him and encouraging the organization to think beyond today’s boundaries.

His enduring leadership, industry relationships and forward-looking perspective remain fundamental to Switch’s identity and its ambition to shape the future of the global bowling industry.

Mario Silvestri is Co-Founder of Switch and serves as an Honorary Member of the Board. At the time of the company’s establishment, he brought nearly four decades of experience in the bowling industry, together with a distinctive Italian approach to design, craftsmanship and product excellence.

Mario played a fundamental role in shaping the character and DNA of Switch’s products. His passion for perfection, meticulous attention to detail and uncompromising approach to quality became deeply embedded in the company’s product philosophy. His extensive experience and hands on involvement were instrumental in transforming innovative ideas into distinctive products that attracted international attention through their design, engineering and originality.

His contribution went far beyond product development. Mario’s positive and constructive approach, combined with his deep relationships and understanding of the industry, played an important role in building Switch’s reputation and establishing its position in the global bowling market.

Although now serving in an honorary capacity, Mario continues to contribute his experience and perspective to Switch’s product development efforts. His knowledge, creativity and instinct for what makes a product truly distinctive remain a valuable source of inspiration for the company’s engineering and management teams.

Mario’s legacy is reflected not only in the products Switch has brought to the market, but also in the culture of excellence, creativity and passion that continues to define the brand today.

Ahmet Solmaz holds a degree in Mathematical Engineering and brings extensive senior executive experience from the IT industry. He joined Switch in 2007, marking the beginning of his career in the global bowling industry.

In 2013, he led the strategic relocation of Switch’s operations from Italy to Türkiye and assumed executive leadership of the company, first as President and subsequently as CEO. Under his leadership, Switch has evolved from a traditional bowling equipment manufacturer into a globally recognized technology driven bowling solutions company. Ahmet has been instrumental in shaping the company’s international growth strategy, expanding its presence across key markets, and driving the development of innovative products and software solutions. His vision is centered on combining engineering excellence, operational efficiency, and technology to redefine the modern bowling experience and establish Switch as one of the industry’s most forward thinking brands.

Ahmet has been instrumental in shaping Switch’s international growth strategy, strengthening its global operations and reinforcing its position as a leading player in the bowling industry. His leadership continues to focus on innovation, sustainable growth and maintaining Switch’s competitive edge in a rapidly evolving global market.

Cynthia Winterhalter serves as both a Board Member and Chief Marketing Officer at Switch, combining strategic leadership at the board level with responsibility for the company’s global brand and marketing strategy.

As a member of the Board, Cynthia contributes to key strategic and corporate decisions that shape the company’s long-term direction, growth and international development. Her perspective plays an important role in evaluating strategic opportunities, strengthening corporate governance and supporting decisions critical to Switch’s continued success.

As Chief Marketing Officer, she leads Switch’s global marketing and brand strategy, with a strong focus on elevating the company’s corporate image, strengthening its market positioning and increasing brand recognition across international markets. She oversees brand communication, marketing initiatives, corporate identity and market-facing activities, ensuring a consistent and compelling representation of Switch worldwide.

Cynthia has been instrumental in strengthening the company’s global brand presence and aligning its marketing strategy with its broader business objectives. Her leadership brings together strategic insight, market understanding and a strong focus on brand value, helping Switch build a distinctive and respected position in the global bowling industry.

Oktay Öncel joined Switch in 2025, bringing extensive senior management experience across a range of industries. As Chief Operating Officer, he is responsible for strengthening the company’s operational capabilities and supporting the effective execution of its global growth strategy.

Since joining Switch, Oktay has played a key role in enhancing corporate standards, streamlining internal processes and improving the speed, quality and consistency of day to day operations. He has also focused on strengthening cross functional collaboration, establishing more efficient management systems and developing scalable processes to support the company’s continued international expansion.

His leadership contributes to building a more agile, structured and performance-driven organization, ensuring that Switch’s operational capabilities continue to evolve in line with its ambitious growth objectives.

Fethi Işıksal joined Switch in 2023, bringing extensive international experience in the electronics and home appliance industries. He holds a degree in Electronics Engineering and an MBA, and has held senior management positions in R&D and product development, contributing to the design, development and manufacturing of products used in markets around the world.

As Chief Technology Officer, Fethi leads Switch’s entire technical organization, including R&D, product development, engineering, manufacturing, quality assurance and after-sales services. He is responsible for driving the company’s technology and product strategy, overseeing the complete product lifecycle from concept and engineering through production and field support.

Since joining Switch, Fethi has played a key role in strengthening the company’s technical capabilities, enhancing product quality and reliability, and establishing more integrated processes across R&D, production and after-sales operations. His international experience and engineering leadership support Switch’s commitment to innovation, operational excellence and the continuous development of competitive, high-quality products for the global bowling industry.