Switch®
How years of experience have changed every component of bowling

An understanding of consumer trends and the importance of the physical configuration of equipment

Bowling has moved into the 21 st century with more force than a speeding ball. The force propelling it is a company called Switch®, created by people with years of experience in both bowling and leisure. The company's wide-ranging know-how begins with original and practical design and state-of-the-art manufacturing and continues right through to marketing, sales and installation... including customer service and operations worldwide.
What's making Switch® click ? Its well-known partners: Pininfarina, Toshiba and Abet Laminati. They are all highly respected world leaders in their fields, with totally new ideas that are making bowling more fun, more exciting and more welcoming to new enthusiasts.
Their visionary concepts are opening one of the fastest growing leisure activity markets even further. In fact, they are so passionate about Switch®, they have lent their brand names to the equipment they designed and created.

Pininfarina, renowned for its Ferrari and Maserati automotive design and a wide range of industrial design concepts, works closely with Switch® to create bowling facilities that not only look different, but are different.
Pininfarina designers are well known for their understanding of consumer trends and the importance of the physical configuration of equipment... key to the whole philosophy and spirit of Switch®.
The innovative line of products brings new standards of functionality and design to the bowling environment, giving flexibility to the layout possibilities and an excellent balance of style and performance to the user.

Paolo Pininfarina, C.E.O. of Pininfarina Extra : "Pininfarina has always paid close attention to designing sports equipment. We enthusiastically support this project in the bowling sector, one of the most enjoyable sport games."